Non HTTPS “Not Secure” Google Chrome Warnings.
Currently, there is a trend in the web world to make websites increasingly secure, and one way to do this is by implementing the HTTPS protocol. Find out about the... Read more.
The positive impact of negative keywords
Negative keywords make your AdWords account run smoother and reduce wasted spend. In this post we look at how negative keywords cab be identified and provide some... Read more.
SWOT Client Shortlisted for Awards
SWOT Digital would like to congratulate our client Intelligo Software who has just been nominated for Payroll Software Supplier of the Year and In-Country Payroll... Read more.
Single Keyword Ad Groups
Single Keyword Ad Groups are a great tool in your AdWords arsenal. Optimising your campaigns performance has never been more important and by adopting single keyword... Read more.
What You Need to Know About Googles Mobile-First Index
The mobile-first index is a big update that is going to be rolled out gradually. Find out how you will be affected and what your digital marketing team should do.... Read more.
Google Shopping Arrives In Ireland
If you run an e-commerce business and sell online through your website in Ireland something exciting happened in the build up to Christmas. That is Google shopping... Read more.
Top 5 Christmas Wishes For Google AdWords Improvements
2016 has seen some pretty seismic changes in the Google AdWords Advertising such as Google shopping and expanded text ads. However, issues with functionality remain.... Read more.
Embrace digital marketing & get more customers online
Digital marketing should NOT be ignored. However, some 37% of Irish Businesses still do not have website let alone have adopted digital marketing. By building... Read more.
Google Ad Grants For Non Profits
Google Ad Grants, provide a significant opportunity for Non-profits to advertise their charities on Google, driving thousands of targeted visitors to their website... Read more.
Dominate AdWords With Super-Sized Expanded Text Ads.
This year, has arguably seen the largest amount of changes in Google AdWords since the advertising platform was rolled out nearly 16 years ago. Expanded text ads... Read more.