2016 has seen some pretty seismic changes in the Google AdWords Advertising such as Google shopping and expanded text ads. However, issues with functionality remain. Here we discuss five of these that are our own bugbears.
Google Ad Grants, provide a significant opportunity for Non-profits to advertise their charities on Google, driving thousands of targeted visitors to their website every month. In the ever increasing competitiveness of this sector, having a presence here might give charities the competitive advantage they need to grow, or even
This year, has arguably seen the largest amount of changes in Google AdWords since the advertising platform was rolled out nearly 16 years ago. Expanded text ads is perhaps the most significant change, giving advertisers nearly 50% extra space in the ad copy. By effectively incorporating appropriate ad
Whenever there is an announcement of a new feature in Google AdWords the ears of the SWOT Digital PPC Team prick up. As anyone who is a follower of the Google AdWords blog will know updates are not uncommon. However, they are generally not seismic and typically do
AdWords is a great tool if used properly. If not you can waste a lot of time and money. Read our 69 AdWords tips to help you run better AdWords campaigns.
If you are a small business owner you are likely familiar with Google AdWords advertising. You’ve probably been approached by numerous Google AdWords agencies and/or Google themselves, maybe enticing you in offering sign-up incentives likes this: Google AdWords Promotional Credit Offer You may have decided to run with AdWords and are currently
Recently SWOT Digital were certified by Google, as Google Partners. We are delighted to achieve this accreditation and look forward to working with Google, to better serve both our existing and future clients. Why is Google Partner accreditation important? 1) It gives our existing customers the peace of mind that their AdWords
When we are talking to potential new customers, their wants and needs are more often the same.
The newest AdWords extension, CALLOUT extensions, is being rolled out right now. In beta for a time, all AdWords users will now start to see this new option in their Ad Extension tab.